Digitalisation

Overall, the digital share of revenues was similar to the previous year’s. The digital share of advertising revenue, at TX Group level, declined on account of the relatively large share of non-digital revenues at the acquisition target Clear Channel Schweiz. The digital share of classifieds & services revenue grew. The digital share of subscriptions & single sales revenue only increased on account of a decline in printed newspapers and magazines, with this revenue category as a whole becoming smaller accordingly.

The previous year’s values were adjusted on account of a change of approach.